Send Custom Campaign Details to Google Analytics 4

Use Google Analytics 4 (GA4) to obtain metrics for your MobilePush apps.

Prerequisites

Implement the Engagement SDK in your app.
Implement the Firebase SDK in your app and configure it for your app platform:
- For iOS apps, see Get Started with Firebase: Add Firebase to your Apple project.
- For Android apps, see Get Started with Firebase: Add Firebase to your Android project.

Log the AnalyticsEventCampaignDetails Event

To log the AnalyticsEventCampaignDetails event:

Extract these parameters from the MobilePush message payload received from Marketing Cloud Engagement:
- sfmc_journey_id
- sfmc_journey_name
- sfmc_activity_id
- sfmc_activity_name
- sfmc_channel
- sfmc_asset_id
- sfmc_id
Log an AnalyticsEventCampaignDetails event.

The campaign_details event is the first event sent to Google Analytics after receiving the push notification from Marketing Cloud Engagement. Sending this event first ensures that all subsequent events sent to Google Analytics are associated with the campaign details.

Note

iOS Example

This example demonstrates how to log the campaign details event in your iOS app using Swift, by extracting the necessary parameters from the userInfo dictionary and logging the AnalyticsEventCampaignDetails event.

1func logAnalyticsEvent(userInfo: [AnyHashable : Any]) -> Void {
2    var params:[String: String] = [:]
3
4    if let sfmc_journey_id = userInfo["sfmc_journey_id"] {
5        params["sfmc_journey_id"] = sfmc_journey_id as? String ?? ""
6    }
7
8    if let sfmc_journey_name = userInfo["sfmc_journey_name"] {
9        params["sfmc_journey_name"] = sfmc_journey_name as? String ?? ""
10    }
11
12    if let sfmc_activity_id = userInfo["sfmc_activity_id"] {
13        params["sfmc_activity_id"] = sfmc_activity_id as? String ?? ""
14    }
15
16    if let sfmc_activity_name = userInfo["sfmc_activity_name"] {
17        params["sfmc_activity_name"] = sfmc_activity_name as? String ?? ""
18    }
19
20    if let sfmc_channel = userInfo["sfmc_channel"] {
21        params["sfmc_channel"] = sfmc_channel as? String ?? ""
22    }
23
24    if let sfmc_asset_id = userInfo["sfmc_asset_id"] {
25        params["sfmc_asset_id"] = sfmc_asset_id as? String ?? ""
26    }
27
28    if let sfmc_id = userInfo["sfmc_id"] {
29        params["sfmc_id"] = sfmc_id as? String ?? ""
30    }
31
32    if params.count > 0 {
33        Analytics.logEvent(AnalyticsEventCampaignDetails, parameters:params)
34    }
35}

Send Custom Campaign Details to Google Analytics 4

Prerequisites

Log the AnalyticsEventCampaignDetails Event

iOS Example

See Also