Adobe Analytics Custom Connector for MI
Meta Ads Custom Connector
Field Mapping for Meta Ads
Unmapped fields can be manually assigned by selecting Custom in the Mapping section. Learn more
Note
| API Source Field Name | Displayed Field Name | Type |
|---|---|---|
| Ad Display URL | Ad Creative Url | Text |
| Ad HeadLine | Headline | Text |
| Ad Link Description | Ad Creative Text | Text |
| ad_permalink_url | Unmapped | Text |
| ad_status | Ad Creative Status | Text |
| Account Name | Campaign Advertiser | Text |
| Account ID | Campaign Advertiser ID | Text |
| Campaign Objective | Campaign Method | Text |
| stop_time | Campaign End Date | DateTime |
| Campaign ID | Campaign Id | Text |
| Campaign Name | Campaign Name | Text |
| start_time | Campaign Start Date | DateTime |
| campaign_status | Campaign Status | Text |
| Carousel Ad Body | Ad Creative Text | Text |
| Carousel Ad HeadLine | Headline | Text |
| Carousel Ad Image Hash | Unmapped | Text |
| link_url | Ad Creative Click Url | Text |
| Call To Action Type | Ad Format | Text |
| image_url | Ad Creative Image | Text |
| thumbnail_url | Unmapped | Text |
| Ad ID | Ad Id | Text |
| Ad name | Name | Text |
| Carousel Ad Message | Ad Creative Title Name | Text |
| currency | Currency | Currency |
| date_id | Date Time | DateTime |
| media_buy_finish_time | Media Buy End Date | Date |
| Ad set ID | Media Buy Id | Text |
| Ad set name | Media Buy Name | Text |
| media_buy_begin_time | Media Buy Start Date | Date |
| adset_status | Media Buy Status | Text |
| Strategy Key | Strategy Id | Text |
| Strategy | Strategy Name | Text |
| url_tags | Unmapped | Text |
| Budget (daily) | Booked Cost | Number |
| app_installs + mobile_app_installs | Social App Installs | Number |
| clicks | Clicks | Number |
| comment | Social Post Comments | Number |
| event_responses | Social Event Responses | Number |
| impressions | Impressions | Number |
| link_click | Website Clicks | Number |
| page_likes | Social Page Likes | Number |
| photo_view | Unmapped | Number |
| post | Social Post Shares | Number |
| post_like | Social Post Likes | Number |
| spend | Spend | Number |
| total_actions | Social Post Engagement | Number |
| video_avg_time_watched_actions | Video Average Duration | Number |
| video_p25_watched_actions | Video Completions 25 | Number |
| video_p50_watched_actions | Video Completions 50 | Number |
| video_p75_watched_actions | Video Completions 75 | Number |
| video_p100_watched_actions | Video Fully Played | Number |
| video_plays | Video Plays | Number |
| video_views | Video Views | Number |
Unmapped fields can be manually assigned by selecting Custom in the Mapping section. Learn more
Note
| API Source Field Name | Displayed Field Name | Type |
|---|---|---|
| Ad Display URL | Ad Creative Url | Text |
| Ad HeadLine | Headline | Text |
| Ad Link Description | Ad Creative Text | Text |
| ad_permalink_url | Unmapped | Text |
| ad_status | Ad Creative Status | Text |
| Account Name | Advertiser Name | Text |
| Account ID | Advertiser Id | Text |
| Campaign Objective | Campaign Method | Text |
| stop_time | Campaign End Date | DateTime |
| Campaign ID | Campaign Id | Text |
| Campaign Name | Name | Text |
| start_time | Campaign Start Date | DateTime |
| campaign_status | Campaign Status | Text |
| Carousel Ad Body | Ad Creative Text | Text |
| Carousel Ad HeadLine | Headline | Text |
| Carousel Ad Image Hash | Unmapped | Text |
| Conversion Tag Category | Conversion Tag Category | Text |
| Conversion Tag Key | Conversion Tag Id | Text |
| Conversion Tag Name | Conversion Tag Name | Text |
| link_url | Ad Creative Click Url | Text |
| Call To Action Type | Ad Format | Text |
| image_url | Ad Creative Image | Text |
| thumbnail_url | Unmapped | Text |
| Ad ID | Ad Id | Text |
| Ad name | Name | Text |
| Carousel Ad Message | Ad Creative Title Name | Text |
| currency | Currency | Currency |
| date_id | Date Time | DateTime |
| media_buy_finish_time | Media Buy End Date | Date |
| Ad set ID | Media Buy Id | Text |
| Ad set name | Media Buy Name | Text |
| media_buy_begin_time | Media Buy Start Date | Date |
| adset_status | Media Buy Status | Text |
| Strategy Key | Ad Strategy Id | Text |
| Strategy | Strategy Name | Text |
| url_tags | Unmapped | Text |
| Post Clicks 1d | Post Click Conversions | Number |
| Post Clicks 28d | Post Clicks 28 days | Number |
| Post Clicks 7d | Post Clicks 7 days | Number |
| Post impressions 28d | Post Impressions 28 days | Number |
| Post impressions 7d | Post Impressions 7 days | Number |
| Total Conversions | Conversions | Number |
| Total Revenue | Revenue | Number |
| Post impressions 1d | Post Impression Conversions | Number |
| Action values 1D click | Post Click Revenue | Number |
| Action values 7D click | Unmapped | Number |
| Action values 28D click | Unmapped | Number |
| Action values 1D View | Post Impression Revenue | Number |
| Action values 7D View | Unmapped | Number |
| Action values 28D View | Unmapped | Number |