ISVforce Guide

Welcome to the ISVforce Guide
ISVforce Quick Start
Grow Your AppExchange Business
Design and Build Your Solution
Package and Test Your Solution
Pass the AppExchange Security Review
Publish Your Solution on AppExchange
What Is the AppExchange?
Business Plans for AppExchange Listings
Submit a Due Diligence and Compliance Certification
Publish on AppExchange
Email Notifications
Collect AppExchange Leads
AppExchange Leads
AppExchange Leads and License Activities
Enable AppExchange Lead Collection
AppExchange Lead Source Codes
Troubleshoot AppExchange Leads
Analytics Reports for Publishers
Update the Package in an AppExchange Listing
AppExchange FAQ
Sell on AppExchange with Checkout
Monitor Performance with Analytics for AppExchange Partners
Manage Orders
Manage Licenses
Manage Features
Provide a Free Trial of Your Solution
Support Your AppExchange Customers
Update Your Solution
Appendices
Glossary
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AppExchange Lead Source Codes

Lead source codes provide information about how the lead was created and can help you determine how to proceed.

Lead source codes always use this format: SFDC-XX|Listing Name or SFDC-dup-XX|Listing Name. The XX identifies the action that the user performed to generate the lead.

Here's a table of the AppExchange actions and what they mean.

Lead Source Code AppExchange Action
IN The user clicked Get It Now on your listing and started the install process for your solution. This action includes agreeing to the terms and conditions, and clicking the install button on the confirmation page.

Sometimes users don't complete the installation, or they uninstall your solution later. To track package installations, use the License Management Application (LMA).

Note
DM The user clicked View Demo on your listing and watched some or all of your demo video.
LM The user clicked Learn More on your listing.

Listings that previously had Learn More buttons now have Get It Now buttons and receive lead source codes with IN actions.

Note
TS The user clicked Get It Now on your listing and started a 30-day free trial of Salesforce and your solution. These users can be existing Salesforce customers.
TD The user clicked Test Drive on your listing and tried your solution in a test org.

Duplicate Leads

A duplicate lead is a lead that AppExchange already sent to your org for this user, listing, or action within the last 180 days.

Duplicate lead source codes always contain the string -dup- and use the format: SFDC-dup-XX|Listing Name. For example, SFDC-dup-DM|Simple Sample indicates a duplicate lead from a user who clicked View Demo on the Simple Sample listing.