AMPscript for Marketing Cloud
Create engaging experiences for your customers by personalizing your messages and sites using an intuitive and powerful scripting language.
Key Features
  • Personalize your messages
    Include AMPscript in emails, SMS messages, push notifications, landing pages, and more.
  • Maximize your marketing data
    AMPscript can lookup, modify, and add to content from data extensions.
  • Scripting where you need it
    Add AMPscript code inline with text, or in free-standing blocks.